1-Day Masterclass for Artisan Skincare Entrepreneurs [in-store April 18] (10am-4pm)
LEARN HOW TO CREATE NATURAL SKINCARE PRODUCTS AND HOW TO LAUNCH INTO MAJOR RETAIL LIKE WHOLE FOODS MARKET AND HOME SHOPPING NETWORK TSC! IN THIS COURSE I WILL SHOW YOU HOW I DID IT, AND HOW YOU CAN TOO. INCLUDES OVER 100 OF MY PROVEN, EFFECTIVE AND RETAIL-READY RECIPES!
***New add-ons for 2023: Includes two of Natalie’s DIY Raw Skincare Recipe Books (Book 1 and Book 2 the superfood edition); 30-Minute post Masterclass Coaching Call (free!); Make and Take 8 Products, Get 10% off our Candle Masterclass, Lessons in The Art of Entrepreneurship and Trend Talks.
Are you ready to kick-start your dream skincare business? Learn how to formulate luxurious retail-ready organic skincare? Launch your awesome artisan products into the retail marketplace? I’ve sold my products (over 40 skus in Whole Foods Markets stores, Chapters Indigo and on The Shopping Channel) for 7-plus years and now I’m breaking it all down for you in this 1-Day Masterclass).
Come spend a day at Nuworld Botanicals flagship store in Downtown Oakville for our 1-Day Masterclass. We’ve refreshed our store workspace and have a whole new menu to share with you! Get insider tips, strategies and techniques for growing your skincare line into retail. It doesn’t matter what your formulation skill level there’s something for everyone to learn.
Your day will be full of professional business lessons, recipe tutorials and demonstrations and hands-on skincare making. You’ll be presented with a Certificate of Completion and take home eight natural skincare products. You can be sure to receive valued guidance throughout the day from the team of business and wellness professionals at Nuworld Botanicals and Master Mixologists helping you to create beautiful natural skincare products. No need to bring anything, however we encourage you to bring your own products if you’d like our professional feedback.
This is a 6-hour professional business Masterclass with the Nuworld Botanicals team:
-Natalie Cascella, Founder and CEO
-Lana Marconi, R.A.c, Wellness Expert
-Master Mixologists
The Agenda:
9:45 am: Arrive and get set up/temperature checks/handwashing
10 am-12:00 pm: Masterclass 01 ; Lab (make 3 products)
12:00-12:30 pm: Break
12:30 pm-2:00 pm: Masterclass 02, 03 and 04
2:00 pm-4:00 pm: Make from Scratch Body Cream Demo & Lab (make 4 products; take home 1 DIY Body Cream Kit to practice at home)
*Choose from our extensive and all-new Retail-ready Masterclass product menu and packaging including Donut-Soap Bars, Cleansing Bars, Cleansing Face Balms, Face Creams, Natural Soap Bars, Shampoo and Conditioner Bars, Scalp Bars, Mineral Face Masks, Face oils, Scalp oil, Body Scrub, Lip Scrubs, Lip Balms, Exfoliators, Vegan Lip Gloss, Cheek Blush, Highlighter powders, Lip Oils, scratch Body Butters and more!
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PERKS- What’s Included?
🎓 Masterclass Workbook
🎓 Certificate of Completion
🎓 Natalie’s DIY Raw Skincare Recipe Book I (45 recipes) and Book 2 (50 recipes)
🎓 Make and Take 8 organic-vegan products
🎓 21 Business strategy lessons from packaging to pricing to marketing
🎓 Free Access to my Masterclass online on Udemy.com featuring 3.5 hrs of videos on-demand and 21 more recipes
🎓 30% off in-store (most products) the day of the course
🎓 Light Lunch
🎓 30- Minute Complimentary Coaching Call with Natalie within the year
🎓 10% off our Candle Masterclass within 3 months of this registration
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Lessons & Recipes Breakdown
MASTERCLASS 01: Natural Skincare Formulation & Ingredients Knowledge
Lesson 01-Introduction to Aromatherapy and Essential Oils
Lesson 02-Holistic care of the skin
Lesson 03-The Dirty Dozen Toxic Chemicals
Lesson 04-Essential Oils by Skin Type
Lesson 05-Hero ingredients in skincare
Lesson 06-Carrier oils for Skincare
Lesson 07-Essential oils vs Carrier Oils
Lesson 08-Raw Butters for Skincare
Lesson 09-Mineral Clays for Skincare
Lesson 10-Botanical Extracts for Skincare
Lesson 11-Natural Waxes and Emulsifiers
Lesson 12- Natural Preservatives & Antioxidants in skincare
Lesson 13-Sourcing and Purchasing
MASTERCLASS 02: Launching into Retail
Lesson 14-Branding & Value Prop
Lesson 15-Retail Labels & Packaging
Lesson 16-Product Liability Insurance
Lesson 17- Distribution channel strategy
Lesson 18-Retail Pricing strategy
Lesson 19-Pitching to Retail Buyers
MASTERCLASS 03: Marketing Strategies
Lesson 20-Crafting a Mini-Marketing Plan
Lesson 21- Marketing Strategies
MASTERCLASS 04: Entrepreneurship + Trends
Lesson 22- Natalie’s Secret Mix of Ingredients to Build a Successful Brand
Lesson 23- Trend Talks (Where should I focus my product design, Big Ideas for 2024, Future Consumer; Social Media Drivers)
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FREE ACCESS TO MY UDEMY.COM MASTERCLASS
I’m on Udemy! And you will have FREE access to my Udemy.com course featuring 21 recipes and demo videos:
01- Vegan Lip Balm
02- Vegan Deodorant
03- Mineral Body Scrub
04- Mineral Bath Bomb
05- Natural Soap Bar
06- Superfood Shampoo Bar
07- Raspberry Body Lotion
08- Murumuru Creamy Hair Conditioner
09- Tamanu Healing Stick
10- Fruit Exfoliator
11- Carrot Melting Cleansing Balm
12- Body Lotion Solid Bar
13- Conditioner Bar
14- Creamy Mango Exfoliator
15- Raw Face Oil
16- Multi-Oil for Body, Bath, Hair
17- Mineral Bath Soak
18- Mineral Face Mask
19- Mineral Mask Solid Bar
20- Waterless Body Butter
21- Mango Eye Balm
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This course is for you if:
-You are a small-business artisan skincare maker looking to start, launch or grow; appropriate for ages 18-plus.
-You are looking for an engaging and highly interactive “hands on” Masterclass experience on crafting natural skincare
-You’re excited to join an ever-growing market of natural skincare artisans in the beauty industry
To Reserve a Seat:
-Booking online is the best way to secure your seat. Seats are limited and classes are booked on a first come, first served basis. You may also call us at our Oakville store to register over the phone, or pop into our store in person. 905.338.3259.
-100% Refundable before the class date.
Meet Your Masterclass Instructors:
Natalie Cascella is the CEO and founder of Nuworld Botanicals. Natalie sees a unique opportunity to draw from her own history of building a successful natural skincare company to helping other entrepreneurs looking to start or grow their own natural skincare brand. Natalie has successfully grown her brand by selling through major national retail stores over the course of 7 years including Whole Foods Market, Chapters Indigo and home shopping network TSC. Natalie partnered with Indigo on a private label aromatherapy and skincare line that launched her products into 80 Indigo retail stores across Canada and online. Natalie has three Recipe Books out. DIY Raw Skincare Recipe Book I is published by a NYC publisher, and available online at Amazon, Indigo, Walmart and Target. She also host private birthday parties and team building events at her store, conducts on-site corporate workshops and school workshops in the local GTA and has worked with many large corporations including BMO and BDO. Natalie has a business degree in Marketing with twenty years corporate marketing experience at Fortune 500 companies and 10+ years retail skincare experience working with retail buyers. Her teaching courses can also be found on Udemy.com. Nuworld Botanicals Aromatherapy & Raw Skincare Bar is located in Downtown Oakville. To meet increasing demand, her shop now features a Raw Candle Bar and “Create, Bake and Decorate” station. Her mission is to inspire and empower fellow artisan skincare makers and women in business.
Lana Marconi, R.Ac, R. TCMP, is Natalie’s sister and the wellness expert for Nuworld Botanicals. She is a Registered Traditional Chinese Medicine Acupuncturist and Herbalist. Her clinic and herbal shop is located inside Nuworld Botanicals.
Skincare Chefs Maria and Pia have trained with Natalie and will help guide you during the open lab session including recipe making and demos.