About the CEO + Founder | Nuworld Botanicals

Nuworld Botanicals™ is an experience driven retail store located in the heart of Downtown Oakville, since 2016. Known for their Real Superfood Skincare, guests can create their very own organic beauty products from skincare to cosmetics to candles. All skincare products are made using minimal, raw and vegan ingredients that gently nourish and hydrate the skin making it ideal for young and sensitive skin.

Located in the heart of Downtown Oakville since 2016

DIY Skincare and Preppy Stuff.

They offer 2-hour birthday party packages (ages 7-plus, teens and adult) plus an A La Carte 50-minute service for all ages. This preppy shop is a whole vibe- complete with a vintage floral telephone booth for selfies and Instax photos. A dream destination for DIY enthusiasts and natural-beauty lovers.

The menu is extensive, from plant-based Lip Gloss and toxic-free Nail Polish to Baked Bath Bombs and Aromatherapy Bubble Candles, there is something for everyone to create and take. Choose from their DIY product menu that spans over 50 original retail product recipes developed by Natalie herself. Many of the products you will create Natalie has sold in Whole Foods Market. So what does that mean for you? It means uncomplicated skincare that’s clean, simple, effective, proven and tested by thousands of consumers. Corporate events and school workshops are also held off-site by Natalie and her team in the local GTA.

Preppy Accessories: Personalize their super cute accessories- makeup bags, backpacks, duffle bags, lunch bags and totes with their wide array of Letter Patches and bag charms.

Decoden: Try your hand at Decoden! A fun and creative Japanese decorating craft using charms, beads, sprinkles and deco whipped cream is now available at Nuworld Botanicals. Make your DIY products and accessories truly personalized and unique art piece.

Charm Bar: Design a charm bracelet or necklace at their Charm Bar. From preppy charms to waterproof stainless chains there is a charm piece for all ages.

Retail: Grab n’ go retail skincare products are also available including Natalie’s top selling products like Borage Hand and Foot Butters, Everything Balms, Vitamin C Face Oil and Rosemary Hair Growth Oil.

About Natalie (Entrepreneur/ Product Designer/Author): Natalie Cascella is the CEO and Founder of Nuworld Botanicals(TM) Aromatherapy & Raw Skincare Bar, Author of Nuworld Botanicals DIY Recipe Books and full-time Entrepreneur. She has a business degree in Marketing and spent the majority of her career in corporate marketing working for Fortune 500 companies including Fedex and Pitney Bowes before taking the leap into entrepreneurship. She started her DIY skincare journey in her home kitchen and landed her start-up retail skincare brand (Nuworld Botanicals) on the shelves of Whole Foods Market in 2013. That 5-year partnership catapulted her brand into the national retail space. She would go on to sell her skincare products in retail for 7 years, appear on The Shopping Channel (TSC) and do private label skincare for Indigo. She then developed a 1-Day Masterclass to help hundreds of aspiring entrepreneurs kick-start their own skincare brand. You can still take Natalie’s Masterclasses online at Udemy. Natalie has three published DIY recipe books which can be purchased at her shop and online at Target, Walmart, Indigo, Barnes and Noble and Amazon. Today, Natalie’s mission is to educate, empower and inspire the next generation of natural beauty enthusiasts.

Back story: The reason I started making my own natural skincare products was to avoid toxic chemicals in mainstream skincare. After doing extensive product-label research I learnt that many synthetic ingredients were likely the cause of poor skin health (dry skin, redness, itchy skin and even eczema). Tip: Read up on The Dirty Dozen Toxic Chemicals by David Suzuki to begin your own research journey. I replaced toxic chemical ingredients with clean plant-based ingredients. I started with a cleanser. I researched ‘the oil cleansing method’ , an ancient beauty ritual, and I loved this ritual because it involved just one simple ingredient. I personally like to use cold-pressed organic Jojoba oil as it’s a balancing oil, but we have cleansers for all skin types (yes, even oily skin can use oil!). After consistent use of this wonder oil my skin was clear, calm and glowy! I was so impressed with the results that I went on to develop more minimal-ingredient, and effective plant-based products. I launched over fifty skincare products in Whole Foods Market and Indigo, from face oils and face masks to body butters and body scrubs. After selling in retail for seven years, it was time for change. I wanted to teach people what I had learnt in a fun and creative way. I opened my DIY concept store in 2015. It was located in Oakville at Kerr/Lakeshore and I shared the space with my sister Lana Marconi a successful TCM Acupuncturist (Marconi Acupuncture). Our workshops were very busy and we needed to expand. Just a year later we relocated to heart of Downtown Oakville (my current location at 118 Thomas St.) it was a larger space so I was able to expend my services and product offerings. We launched our very popular Masterclass for Skincare Entrepreneurs, I wrote three recipe books, developed school and DIY programs and more. Today, we’re in our Birthday Party DIY Era, empowering the younger generation to take control over their beauty products. I look forward to creating with you ALL soon. Let’s go DIYers!

Cheers to healthy happy skin,

Natalie xo

Nuworld Botanicals™ is a registered protected trademark. Registration Number 1,140,538. For licensing opportunities, please complete this form.

Natalie’s DIY Skincare Recipe Book #1

Natalie’s DIY Skincare Recipe Book #2 (Superfood Edition)

Natalie’s DIY Candle Making Recipe Book (wood-wick candles)

Natalie’s Organic Mineral Body Scrubs sold on the shelves of Whole Foods Market, Square One 2013-2020	The start of Natalie’s skincare journey began when she landed over 50 organic handmade skincare products in Whole Foods Market stores across Ontario (2013-2020).	Natalie’s front isle product display at Whole Foods Square One Mississauga featuring her organic aromatherapy Multi-oils, Face Oils, Masks, Roll-ons, Body Scrubs, Bath Soaks.
Natalie’s private label aromatherapy skincare products sold at 80 Indigo retail stores Canada wide.	Natalie’s private label product display at Indigo stores included her aromatherapy body oils, skin mists and wellness roll-ons	A private label deal with Indigo that catapulted the Nuworld brand into 80 Indigo stores.
Natalie and her sister Lana appeared on The Shopping Channel (now TSC)	Natalie live on TSC ‘s Hello Gorgeous segment where she showcased her aromatherapy body butters and more, selling out by the minute!	Natalie, sister Lana and Host Carrie Olver, making her best-selling DIY scrubs
Natalie’s second major retailer and private label partner	Natalie launched live on TSC	Find her book here!